Why Flow?

If you haven’t heard of Flow, get ready to freak out. Or fall in love. Or feel like the universe just gave you the golden ticket.

In 1975, psychologist Mihály Csíkszentmihályi defined Flow for the world. In his terms, it is a mental state where one is fully immersed in an activity, experiencing energized focus and total enjoyment. Think for a minute about a performance you saw that was so breathtaking that you simply thought, “Wow.” Maybe a violinist made you weep, or Michael Jordan shrugged after hitting his sixth 3-pointer of the half in the NBA finals because even he couldn’t believe what he was doing.  That is Flow. That is transformation of performance into heights unthought of. But that state isn’t just for select performances. Flow can transform your organization, teams and people.  

See, you feel that ticket now, we know it.